Nike Dunk Hyperfuse
As the Footwear Creative Director for Nike Sportswear from 2009 to 2011, I was responsible for creating collections of lifestyle shoes that showcase innovation. These shoes were part of a year long project to elevate modern craft. This collection showcased the Nike Hyperfuse shoemaking process - which was cutting edge at the time. Hyperfuse is a way of bonding materials together instead of antiquated stitching. It helps create smooth, comfortable seam-less uppers.
Credits: creative direction: Andreas Harlow, Material direction: Kelly Slank, material designer Anna-Luise Reiper, color design: Kelly Reuther, Lacey Cone, Sarah Laws, development director: Tri Tran,