Benassi Slide 2003
This is not a grand artistic gesture & it’s not rocket science. It’s not complicated & it’s not intrusive (except for the branding maybe). It’s a simple, affordable product that works well and it's one of Nike's all-time best sellers - consistently selling over a million pair per year - in continuous production, unchanged since spring 2003. That’s pretty rare in the footwear world of seasonal boom and bust.