AJ4 Wet Cement

Creative Direction, Brand Jordan Streetwear

Air Jordan 4 “Wet Cement” for the 2024 Paris Olympics was released on 27 July 2024. It takes inspiration from Paris’ street life. The greyscale sneaker features a gradient effect, going from light to dark as you move from the top to bottom.

Premium nubuck and suede materials are highlighted with embossed Jumpan insignias on the tongue tags.